What Are The Types Of Conversion?
Conversion rate optimisation or CRO leads to desired actions called conversions that are divided into two.
Macro conversionsLet's Talk
– Purchasing a product or service
– Requesting a quote, estimate, consultation e.t.c
– Email newsletter subscription
– Account creation
– Using chat to talking to the support or sales team via chat
– Adding a product to the shopping cart
These are usually the main conversion goals of a website that owners look to generate