We provide a range of services designed specifically for law firms, solicitors and lawyers like you. As having worked with over 20 different law firms over the past 2 years alone, we have a uniquely tailored to effectively implement Digital Marketing for law firms.
For many years, law firms have used online marketing in order to generate leads and promote their brands. With the Covid 19 pandemic having taken hold, as well as the impact of rivals using and experimenting with new methods to create leads into their businesses, digital channels have become more popular. As a result of this, online marketing has evolved into one of the most powerful marketing tools for law firms.
Digital or Online marketing is successful for a variety of reasons, but one of the most important is that it enables you to target your audience more accurately than any other form of marketing. You may target potential consumers using a number of distinct strategies, including SEO, PPC, and social media marketing.
As companies continue to operate on a smaller and tighter budget, the need for growth and progression, as well as the justification of marketing expenditures, has prompted an increase in the adoption of these online channels.
A couple of key areas to focus on for Legal SEO within content are; making sure your website is easily indexable by search engines, and ensuring you provide answers in your content (and not just questions).
An example of providing answers to Legal queries would be creating pages that give an overview of Wills or Family Law - this way searchers who may already have a rough idea about their issue can simply find the following.
The nature of their Legal problem
Options available
A path forward including costs involved.
This approach provides much more than just information though; it builds trust, demonstrates authority in your field and establishes expertise in relation to potential clients. Once you've provided answers like this you are in a great position to provide further information, guidance and Legal advice.
A couple of key areas to focus on for Legal SEO within content are; making sure your website is easily indexable by search engines, and ensuring you provide answers in your content (and not just questions).
An example of providing answers to Legal queries would be creating pages that give an overview of Wills or Family Law - this way searchers who may already have a rough idea about their issue can simply find the following:
- The nature of their Legal problem
- Options available
- A path forward including costs involved.
This approach provides much more than just information though; it builds trust, demonstrates authority in your field and establishes expertise in relation to potential clients. Once you've provided answers like this you are in a great position to provide further information, guidance and Legal advice.
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We appreciate, that CRO can sometimes be expensive which is why we offer a range of services that allow your business to benefit from our expertise.
We have been designed websites for a long time and our web design agency offers a range of website options as well as full end to end Conversion Rate Optimisation programmes, as well as Website audits you can implement yourself and more. Review below some of our services that can help you gain better return on investment from your website.
We design a comprehensive programme focusing on the audience, user behaviours and optimisation so iteratively improve your website and grow you users, sales, leads and engagement. Use Our Calculator to see how much of a difference we could make.
Our UX design packages can be design only or we can build the assets for you. Much like our CRO package we focus on the audience and complete comprehensive research, which we incorporate into our designs and website builds.
UX Design ServiceOur Website Conversion Audit will provide actionable insights based on your websites data. We take a deep dive into the granular data to find where the weaknesses are in your website and how you can improve them.
Website AuditFor a fixed fee per month we design a strategy to grow your traffic. This may be across multiple channels, with the focus on traffic growth and quality, designed to increase your sales or leads as the output.
Traffic GrowthFor bespoke campaigns or one off projects ,we can apply our performance marketing strategies and UX design methods to build landing pages that are designed to convert.
Landing Page OptimisationWe can setup all the necessary tools and utilities to help you monitor your website performance and how people engage with your content.
GA4 Audit