With organic search (SEO), you’ll gain more of a presence for the key search terms associated with your business, and you’ll get the best quality traffic as a result. While Paid Advertising can produce immediate results by creating a sharp increase in your website traffic, it will only last for as long as you’re paying for it.
Organic Search, on the other hand, is one of the most valuable assets for your business because it allows users to consistently find your site on their own, as we work to improve your search engine rankings in a way that will last.
Many companies have been burnt by poor SEO agencies, in fact 80% of our clients have at some point been the victim of cowboy SEO campaigns, they can be both costly and dangerous. We have a unique approach to SEO, blending Content marketing with link building which still works. One of our core services is SEO, improving brand awareness through engagement, but we still have a traditional focus on keyword rankings, long tail traffic and believe building great content and websites earns progress.
The SEO team at We Are Web use the below appropriately named SEO wheel as a way of auditing our clients’ SEO potential. The wheel is used to audit and optimise websites to achieve their SEO goals.
The SEO wheel gives you an overview of the factors on and off your website which will affect your SEO campaign. We consider each element.
Fixing on site issues
Ensuring your website is modern and fit for users
Fixing offsite platforms Google finds important
Google Search Console
Google Business Listings
SEO friendly deep content websites
Social indicators like share now feature as part of SEO
Increasing quality of links pointing to your website
Our unique Digital agency is owner managed by 4 experienced Directors who together act as your digital growth partners
Below demonstrates our typical processes for our SEO service. We listen, learn, audit, optimise and deliver. Once we have understood your company and you, as part of the sales stage we will conduct micro audits, these form the base for understanding of what we need to do to achieve your goals.
We work with you to improve your website and any other connection points with your customers. Maximising your conversion rate, loyalty & profitability.
A big part of marketing is getting in front of your audience in the right spot at the right time. As part of content marketing we will come up with creative ideas to engage your audience, this might be infographics, articles, videos, animations, apps. Our aim is to increase your traffic but also content marketing is the best way of building natural links. We need to create content with a purpose, to engage, influence and ultimately drive traffic and be shareable.
Our agency is fuelled by not only passion but genuine talent and experience, building and implemented strategies for the likes of Red Bull, Laura Ashely, Allianz and over 150 companies. We have the experience you can Trust, but we are not a large faceless agency, our life blood is retention and growth of our clients.01
We have a no nonsense approach for results, we don’t tie you into long term contracts, our results serves as our long term partnership.02
We think like a client and our honesty is our the favourite thing our clients like about our personality, we act as a Partner not just a supplier.03
You will have direct access to communicate with the experts who have the experience and who actually do your digital marketing.04
Digital Marketing & Web is ever changing and so are all the channels within it, we operate flexible ways to work, so our resource and time is focused on what gets you the best results.05
Our clients in 2016 had on average a 142% increase in leads or sales. What we do works as we treat your business or marketing campaign as our own. Our internal messaging is 'What would you do if it was your business'.06
Data and analytics is crucial for an agency, PPC and SEO can quite easily generate legal leads, and analytics can record where these leads come from, but the unknown is the lead quality.
We developed in-house a legal lead generation tracking system. This allows Been Let Down staff to rate and case manage online marketing leads. So over time we can track what keywords, channels and demographic types generated good and poor quality leads.
This is new technology that puts us ahead of the competition, as an agency we will be able to model the digital marketing based on actual profitable leads.
Get In Touch